Howard Schultz Executes an Unassisted Triple Play
Hats off to Howard Schultz, chairman of Starbucks. Schultz announced that starting Nov. 1, Starbucks will collect donations of $5 or more from customers to help job growth in the U.S. With this “Jobs for USA” program, Schultz is collaborating with the Opportunity Finance Network, a nonprofit that works with nearly 200 community development financial […]
Starbuck’s $16 Billion Business Model Dilemma
One has to wonder if the once-vaunted Starbucks business model is in decay. For many years, Starbucks has relied on the overall customer experience as their defacto advertising. Now, Starbucks is engaged in an old-fashioned television, radio, and newspaper media blitz. In 2007, Starbucks experienced its first-ever store traffic decline. In response, Starbucks lowered prices […]
Panera Bread’s Business Model Secret
The Freemium business model is sweeping the technology world. The simplest explanation of the Freemium business model is giving away a lite version of the product at no charge. In many freemium business models, approximately ten percent of the free users upgrade to a more robust paid version. The free version is typically a low-risk […]