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GROUPON – Inevitable Failure – Inefficient Business Plan


I think the best way to evaluate GROUPON is the old fashioned SWOT analysis developed by Albert Humphrey. By way of reference SWOT stands for Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business plan. Below we will look at GROUPON’s business plan in the form of the company’s Strengths, Weakness, […]

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